Coastal Communities Fund

A thriving Lincolnshire coastline with a developing visitor economy founded on business growth and career opportunities for local people

Coastal Sustainability through Careers and Business Skills in Greater Lincolnshire - A Greater Lincolnshire LEP project delivered by Lincolnshire County Council.

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Research Partner Appointed supporting the Coastal Sustainability through Careers and Business Skills in Greater Lincolnshire Coastal Communities Fund project

The research project will explore the seasonality of the Lincolnshire coast compared to other coastal destinations, identify three comparator destinations that have a similar visitor economy model but may be at a different stage of economic regeneration and share lessons learnt and best practice. The project will understand the current investment levels on the coast and uptake by businesses in funded skills programmes to establish whether coastal areas are being left behind and then through primary research with businesses and residents start to understand the extent to which their aspirations are influenced by the seasonal nature of the economy.

Learn more about the National Coastal Tourism Academy or read the NCTA Research Briefing Notes

Rationale
  • Visitor Economy and its growth critical to the Greater Lincolnshire Economy
  • Coastal economy acutely seasonal
  • Mainstream Skills Funding often not aligned to seasonal economies
  • Low aspiration, skills gaps and shortages make skills a barrier to growth
Data
  • Visitor Economy worth over £1.9bn pa to Greater Lincolnshire Economy
  • 1/3 of all nights of holiday accommodation in the EU sold in July / August
  • 26 to 37 principal seaside towns in England have an overall level of deprivation greater than average. Skegness (40% have no formal qualifications)
Outputs
  • 370 Learners
  • 75 Qualifications
  • 50 Businesses Engaged
  • 50 Jobs created / secured
  • 7 Apprenticeships
  • 8 Coastal Champions

Coastal Employment and Skills Partnership

Collaborative, Innovative & Visitor Economy Focussed
1 - Coastal Careers
  • Raising aspirations
  • Older resident careers
  • Promoting career opportunities
  • Skills Transfer / Escalator
  • Access to FE / HE
2 - Skills Innovation
  • Crucial Skills
  • Seasonal schedules
  • Fills skills system gaps
  • Connect with existing opportunities
  • Apprenticeship development
3 - Coastal Evidence Base
  • Articulate and quantify skills gaps and shortages
  • Seasonal labour market trends - supply / demand
  • Pathfinder evaluation
  • Learn from / compare with other seaside economies

Outcomes

The following outcomes were obtained:

Greater local recognition and understanding of local visitor economy

Local skills pilot programme – training / jobs for locals to support business growth

Evidence-base of seasonal seaside skills gaps / shortages to compare with data nationally

Outcomes

Reports

An Employment, Skills and Economic Profile of Lincolnshire’s Seaside Coastal Community - FULL REPORT

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An Employment, Skills and Economic Profile of Lincolnshire’s Seaside Coastal Community – AN EXECUTIVE SUMMARY

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Adult Literacy, a spotlight on the coast – REPORT

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Digital Innovation

Virtual Immersive Environments

Butlins Apartment Two

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Butlins Apartment One

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Boston Guildhall

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Natural England

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